Scale for measuring responsible consumption behavior among Spanish-speaking consumers

Reports on the predominance of different languages ​​in the world place Spanish in second place. Its importance in business and academia resides in its prevalence in large part of the world population, either as native speakers or as a second language. However, Spanish-speaking consumers are often a...

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Autores principales: Amezcua, Bernardo, De la Peña, Alicia, Ríos, María Teresa, Soto, Juana María Saucedo
Formato: Online
Lenguaje:spa
Publicado: ACACIA A.C. 2019
Acceso en línea:https://cienciasadmvastyp.uat.edu.mx/index.php/ACACIA/article/view/185
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