Gestures and postures as influencers in the conversion funnel

Fashion clothing brands targeting young people have chosen to show models in postures that challenge the natural position of the body in their advertising. Prevalence of this communication strategy across different internationally known brands implies the existence of a positive impact on consumer b...

Fuld beskrivelse

Saved in:
Bibliografiske detaljer
Main Authors: Saucedo-Soto, Juana Maria, Ruiz-Vigil, Ana Lucia, Amezcua-Núñez, Juan Bernardo
Format: Online
Sprog:spa
Udgivet: ACACIA A.C. 2022
Online adgang:https://cienciasadmvastyp.uat.edu.mx/index.php/ACACIA/article/view/307
Tags: Tilføj Tag
Ingen Tags, Vær først til at tagge denne postø!

Lignende værker