The contingent effect of entrepreneurial orientation on small business performance inhostile environments

El efecto contingente de la orientación emprendedora sobre el desempeño de pequeñas empresas en ambientes hostiles Abstract The aim of this study is to analyze the effect of entrepreneurial orientation (EO), perceived as the innovative, proactive and aggressive practices of the business entrepreneur...

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Main Authors: Mendoza-Ramírez, Luis, Toledo-López, Arcelia, Arieta-Melgarejo, Patricia
Format: Online
Language:spa
Published: ACACIA A.C. 2018
Online Access:https://cienciasadmvastyp.uat.edu.mx/index.php/ACACIA/article/view/36
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spelling oai:ojs2.cienciasadmvastyp.uat.edu.mx:article-362018-10-01T23:48:56Z The contingent effect of entrepreneurial orientation on small business performance inhostile environments Mendoza-Ramírez, Luis Toledo-López, Arcelia Arieta-Melgarejo, Patricia El efecto contingente de la orientación emprendedora sobre el desempeño de pequeñas empresas en ambientes hostiles Abstract The aim of this study is to analyze the effect of entrepreneurial orientation (EO), perceived as the innovative, proactive and aggressive practices of the business entrepreneur, on the performance of small businesses operating in a hostile environment of economic decline, social turbulence and natural events. A contingency view is adopted in order to determine which EO variables best explain business performance. Data collected from 101 small craft business and analyzed with factor analysis, Pearson’s bivariate correlation and hierarchical regression, indicate that small business performance depends on product innovation and proactive behavior focused on protecting market share, along with a reduced emphasis on price-based competition due to the negative impact of competitive aggressiveness on performance.   ACACIA A.C. 2018-09-19 info:eu-repo/semantics/article info:eu-repo/semantics/publishedVersion Artículo revisado por pares application/pdf text/html https://cienciasadmvastyp.uat.edu.mx/index.php/ACACIA/article/view/36 Ciencias Administrativas. Teoría y Praxis; Vol 12 No 1 (2016): ENERO - JUNIO Ciencias Administrativas. Teoría y Praxis; Vol. 12 Núm. 1 (2016): ENERO - JUNIO 2683-1465 2683-1457 spa https://cienciasadmvastyp.uat.edu.mx/index.php/ACACIA/article/view/36/34 https://cienciasadmvastyp.uat.edu.mx/index.php/ACACIA/article/view/36/184
institution CIENCIAS ADMINISTRATIVAS
collection OJS
language spa
format Online
author Mendoza-Ramírez, Luis
Toledo-López, Arcelia
Arieta-Melgarejo, Patricia
spellingShingle Mendoza-Ramírez, Luis
Toledo-López, Arcelia
Arieta-Melgarejo, Patricia
The contingent effect of entrepreneurial orientation on small business performance inhostile environments
author_facet Mendoza-Ramírez, Luis
Toledo-López, Arcelia
Arieta-Melgarejo, Patricia
author_sort Mendoza-Ramírez, Luis
title The contingent effect of entrepreneurial orientation on small business performance inhostile environments
title_short The contingent effect of entrepreneurial orientation on small business performance inhostile environments
title_full The contingent effect of entrepreneurial orientation on small business performance inhostile environments
title_fullStr The contingent effect of entrepreneurial orientation on small business performance inhostile environments
title_full_unstemmed The contingent effect of entrepreneurial orientation on small business performance inhostile environments
title_sort contingent effect of entrepreneurial orientation on small business performance inhostile environments
description El efecto contingente de la orientación emprendedora sobre el desempeño de pequeñas empresas en ambientes hostiles Abstract The aim of this study is to analyze the effect of entrepreneurial orientation (EO), perceived as the innovative, proactive and aggressive practices of the business entrepreneur, on the performance of small businesses operating in a hostile environment of economic decline, social turbulence and natural events. A contingency view is adopted in order to determine which EO variables best explain business performance. Data collected from 101 small craft business and analyzed with factor analysis, Pearson’s bivariate correlation and hierarchical regression, indicate that small business performance depends on product innovation and proactive behavior focused on protecting market share, along with a reduced emphasis on price-based competition due to the negative impact of competitive aggressiveness on performance.  
publisher ACACIA A.C.
publishDate 2018
url https://cienciasadmvastyp.uat.edu.mx/index.php/ACACIA/article/view/36
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