Implementation of Office Tools in Excel for the Advancement of Business Management: An In-Depth Analysis of the Bioeko Case
In this article, the business diagnosis is addressed through a case study focused on Bioeko. The problem context is centered on the need to understand the factors affecting the achievement of an organization's strategic objectives. The aim of the article is to conduct a comprehensive analysis o...
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2024
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oai:ojs.pkp.sfu.ca:article-3872024-07-15T17:23:47Z Implementation of Office Tools in Excel for the Advancement of Business Management: An In-Depth Analysis of the Bioeko Case Implementación de Herramienta Ofimática para el Avance de la Gestión Empresarial: Un Análisis de Caso Bioeko Vega, Catalina Rocío Ramírez, Daniel Alfredo Grillo-Torres, Camilo Mauricio Diagnóstico Empresarial Pequeña empresa Gestión organizacional Estrategia Business Diagnosis Small Business Organizational Management Strategy In this article, the business diagnosis is addressed through a case study focused on Bioeko. The problem context is centered on the need to understand the factors affecting the achievement of an organization's strategic objectives. The aim of the article is to conduct a comprehensive analysis of Bioeko, using an organizational diagnostic tool. The methodology adopted was based on a descriptive and inductive approach backed by a qualitative analysis. An organizational diagnostic tool was developed in Excel that allows the assessment of the organization in five key areas: strategy, finance, marketing, operations, and human resource management. This tool is complemented with specific automatic questionnaires and is based on various dimensions of analysis to evaluate and improve key areas of the company, including the current situation, forecasts, general diagnosis, and results. The study revealed that, despite having strengths in human capital management, Bioeko needs to improve its coordination, marketing, and financial administration to boost its competitiveness. In conclusion, it is argued that the implementation of diagnostic tools will drive continuous improvements in SMEs, promoting innovation and learning through a collaborative working environment. These efforts are fundamental for the growth and sustainable success of small and medium-sized enterprises. En este artículo, se aborda el diagnóstico empresarial a través de un estudio de caso centrado en Bioeko. El contexto del problema se centra en la necesidad de comprender los factores que afectan al logro de los objetivos estratégicos de una organización. El objetivo del artículo es realizar un análisis exhaustivo de Bioeko, utilizando una herramienta de diagnóstico organizacional. La metodología adoptada se basó en un enfoque descriptivo e inductivo respaldado por un análisis cualitativo. Se desarrolló una herramienta de diagnóstico organizacional en Excel que permite evaluar la organización en cinco áreas clave: estrategia, finanzas, marketing, operaciones y gestión de recursos humanos. Esta herramienta se complementa con cuestionarios específicos automáticos y se basa en diversas dimensiones de análisis para evaluar y mejorar áreas clave de la empresa, incluyendo la situación actual, previsiones, diagnóstico general y resultados. El estudio reveló que, a pesar de contar con fortalezas en la gestión del capital humano, Bioeko necesita mejorar su coordinación, marketing y administración financiera para impulsar su competitividad. En conclusión, se sostiene que la implementación de herramientas de diagnóstico impulsará mejoras constantes en las Mipymes, fomentando la innovación y el aprendizaje a través de un entorno laboral colaborativo. Estos esfuerzos son fundamentales para el crecimiento y el éxito sostenible de las pequeñas y medianas empresas. ACACIA A.C. 2024-07-15 info:eu-repo/semantics/article info:eu-repo/semantics/publishedVersion Artículo revisado por pares text/html application/pdf https://cienciasadmvastyp.uat.edu.mx/index.php/ACACIA/article/view/387 10.46443/catyp.v20i2.387 Ciencias Administrativas. Teoría y Praxis; Vol. 20 No. 2 (2024): JULIO - DICIEMBRE; 51 - 66 Ciencias Administrativas. Teoría y Praxis; Vol. 20 Núm. 2 (2024): JULIO - DICIEMBRE; 51 - 66 2683-1465 2683-1457 spa https://cienciasadmvastyp.uat.edu.mx/index.php/ACACIA/article/view/387/482 https://cienciasadmvastyp.uat.edu.mx/index.php/ACACIA/article/view/387/501 http://creativecommons.org/licenses/by-nc-nd/4.0 |
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CIENCIAS ADMINISTRATIVAS |
collection |
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language |
spa |
format |
Online |
author |
Vega, Catalina Rocío Ramírez, Daniel Alfredo Grillo-Torres, Camilo Mauricio |
spellingShingle |
Vega, Catalina Rocío Ramírez, Daniel Alfredo Grillo-Torres, Camilo Mauricio Implementation of Office Tools in Excel for the Advancement of Business Management: An In-Depth Analysis of the Bioeko Case |
author_facet |
Vega, Catalina Rocío Ramírez, Daniel Alfredo Grillo-Torres, Camilo Mauricio |
author_sort |
Vega, Catalina Rocío |
title |
Implementation of Office Tools in Excel for the Advancement of Business Management: An In-Depth Analysis of the Bioeko Case |
title_short |
Implementation of Office Tools in Excel for the Advancement of Business Management: An In-Depth Analysis of the Bioeko Case |
title_full |
Implementation of Office Tools in Excel for the Advancement of Business Management: An In-Depth Analysis of the Bioeko Case |
title_fullStr |
Implementation of Office Tools in Excel for the Advancement of Business Management: An In-Depth Analysis of the Bioeko Case |
title_full_unstemmed |
Implementation of Office Tools in Excel for the Advancement of Business Management: An In-Depth Analysis of the Bioeko Case |
title_sort |
implementation of office tools in excel for the advancement of business management: an in-depth analysis of the bioeko case |
description |
In this article, the business diagnosis is addressed through a case study focused on Bioeko. The problem context is centered on the need to understand the factors affecting the achievement of an organization's strategic objectives. The aim of the article is to conduct a comprehensive analysis of Bioeko, using an organizational diagnostic tool. The methodology adopted was based on a descriptive and inductive approach backed by a qualitative analysis. An organizational diagnostic tool was developed in Excel that allows the assessment of the organization in five key areas: strategy, finance, marketing, operations, and human resource management. This tool is complemented with specific automatic questionnaires and is based on various dimensions of analysis to evaluate and improve key areas of the company, including the current situation, forecasts, general diagnosis, and results. The study revealed that, despite having strengths in human capital management, Bioeko needs to improve its coordination, marketing, and financial administration to boost its competitiveness. In conclusion, it is argued that the implementation of diagnostic tools will drive continuous improvements in SMEs, promoting innovation and learning through a collaborative working environment. These efforts are fundamental for the growth and sustainable success of small and medium-sized enterprises. |
publisher |
ACACIA A.C. |
publishDate |
2024 |
url |
https://cienciasadmvastyp.uat.edu.mx/index.php/ACACIA/article/view/387 |
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