Marketing of services and guest satisfaction in the hotel industry. Literature review

Marketing of services and guest satisfaction in the hotel industry. Literature review

This research aims to identify the main factors that have been studied about the marketing of services and guest satisfaction in the hotel industry through a review of the literature during the period 2003 to 2023. The research path that was considered was of a qualitative order, since the first att...

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书目详细资料
Main Authors:	Monroy-Ceseña, Mauro Alejandro, Cruz-Chávez, Plácido Roberto, Trujillo-Narváez Rivera, Wilbur Sócrates
格式:	Online
语言:	spa
出版:	ACACIA A.C. 2024
在线阅读:	https://cienciasadmvastyp.uat.edu.mx/index.php/ACACIA/article/view/386
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