Exploring Consumer’s Expectations and Perceptions of Brands During the Coronavirus Contingency

Exploring Consumer’s Expectations and Perceptions of Brands During the Coronavirus Contingency

In the midst of a vast spread of COVID-19 across the world, legal regulations were introduced in most countries including social distancing, travel restrictions, and a lockdown in an attempt to slow down the spread of the virus. The pandemic caused by COVID-19 has raised companies’ awareness of the...

Saved in:

书目详细资料
Main Authors:	Treviño Benavides, Teresa, Morton Rodríguez, Flor
格式:	Online
语言:	spa
出版:	ACACIA A.C. 2022
在线阅读:	https://cienciasadmvastyp.uat.edu.mx/index.php/ACACIA/article/view/313
标签:	添加标签没有标签, 成为第一个标记此记录!

相似书籍

You love it, i love it, too: a social network analysis approach to brand love
由: Treviño, Teresa, et al.
出版: (2018)

Effects of brand value on consumer behavior in the mobile phone market
由: Gómez Sánchez, David, et al.
出版: (2019)

Mental Health in Students during COVID-19 Contingency
由: Pérez Pedraza, Bárbara de los Angeles, et al.
出版: (2023)

Is the misalignment of the Phillips curve really a COVID-19 problem? An economic analysis of the expectations of suppliers and consumers for 2021 in Mexico
由: Andrade Rosas, Luis Antonio, et al.
出版: (2022)

Effects of the coronavirus crisis on education
由: Navarro Leal, Marco Aurelio
出版: (2020)

Job expectations: what is generation Z looking for?
由: Hinojosa López, Jessica Ivonne, et al.
出版: (2024)

Typology of Green Consumers in Mexico: A Psychographic Profile of Green Consumer
由: Bucio Gutiérrez , Daniel, et al.
出版: (2023)

Exploring the effects of acquired specific competencies on the satisfaction of international trade and customs university students
由: Rangel-Lyne, Lucirene, et al.
出版: (2022)

Scale for measuring responsible consumption behavior among Spanish-speaking consumers
由: Amezcua, Bernardo, et al.
出版: (2019)

The ethnocentrism and perceived risk of mexican consumer
由: Jiménez-Torres, Nadia Huitzilin, et al.
出版: (2012)

Marketing actions that contribute to the brand positioning of private universities in Puebla
由: Guerra Peralta, Alfonso Oswaldo, et al.
出版: (2024)

(In) sensitivity to some or other contingencies in the framework of behavior governed by rules
由: Gómez Becerra, Inmaculada, et al.
出版: (2018)

The contingent effect of entrepreneurial orientation on small business performance inhostile environments
由: Mendoza-Ramírez, Luis, et al.
出版: (2018)

Perception of graduates about the Sociology program of UAT
由: Hernández Fonseca, María Del Rosario, et al.
出版: (2021)

Attitudes towards machismo and perception of new masculinities in higher education students: towards and inclusion agenda.
由: Salaiza Lizárraga, Flor de la Cruz, et al.
出版: (2024)

From face-to-face to virtual education: effects on female university students in the state of Tamaulipas during COVID-19
由: Guzmán Acuña, Josefina, et al.
出版: (2023)

Perceptions about the e-portfolios and assessment rubric
由: Garza Zamudio, Alma Delia, et al.
出版: (2021)

International academic mobility in the perception of students of English
由: Carranza de Mendoza, Martha Patricia
出版: (2018)

Exposure to violence during the vocational training of resident physicians
由: Montes-Villaseñor, Evangelina, et al.
出版: (2018)

Symplastic transport participation of auxins during plant development
由: Carrillo-Flores, Elizabeth, et al.
出版: (2024)

Impact of telecommuting on women from Ciudad Victoria during the COVID-19 pandemic
由: Alvarado González, Graciela Alexia, et al.
出版: (2022)

EFL university teachers’ perceptions of writing assessment training
由: González, Elsa Fernanda
出版: (2018)

Impact of conventional and digital advertising on the resilience of MSMEs in southern Tamaulipas during COVID-19
由: Herrera-Rodríguez, Mauricio, et al.
出版: (2022)

Factors that quantify the perception of quality in customer service in a Mexican restaurant
由: Becerra-Godínez†, Juan Alexis, et al.
出版: (2022)

Difficulties in female mothers of school-aged children during COVID-19 confinement
由: Quintero-Hernández, Yazmín Alejandra, et al.
出版: (2022)

Strategies applied during the pandemic under the VUCA environment in companies in Guanajuato, México
由: Ruiz-Domínguez, Verónica Esperanza, et al.
出版: (2023)

Strategies applied during the pandemic under the VUCA environment in companies in Guanajuato, México
由: Ruiz-Domínguez, Verónica Esperanza, et al.
出版: (2023)

PERCEPTIONS OF THE USE OF WEB 2.0 TOOLS IN SECOND LANGUAGE COLLABORATIVE WRITING
由: PÉREZ-AMARO, Elsa Guadalupe
出版: (2021)

Perception of environmental noise in the area Rioverde Center, San Luis Potosi, Mexico
由: Gómez-Sánchez, David, et al.
出版: (2010)

Admissions and outcomes of wildlife in Centers for the Conservation and Research of Wildlife in Mexico during 2005-2020
由: Castro-Salazar, Jesús Ignacio, et al.
出版: (2024)

Effects of cultural experience on the perception of excellence and economic impact of the attendees at the International Cervantino Festival
由: González-Rosas, Erika Lourdes, et al.
出版: (2022)

High school student’s perception of contents related to alcohol and marijuana consumption on social networks
由: Montero-Domínguez, Félix Ángel, et al.
出版: (2018)

Arousals and periodic leg movements during sleep stages and mild cognitive impairment in older adults: a preliminary study
由: Rosales-Lagarde, Alejandra, et al.
出版: (2023)

Perceptions of gender equity and its relationship with the family structure of students: Case of the Autonomous University of Tamaulipas
由: Rocha Puga, Melani Georgina, et al.
出版: (2022)

Perception of middle school students about a vocational orientation program: a qualitative study
由: Castellanos, Luis Mario, et al.
出版: (2017)

Sanitary measures for persons deprived of liberty in Mexico, during the pandemic caused by the SARS-COV2 virus
由: Graciano Casas, Lucía, et al.
出版: (2022)

Posttraumatic growth, resilience, optimism and gratitude among bereaved and non-bereaved during the COVID-19 pandemic
由: Quezada Berumen, Lucía
出版: (2023)

Access and use of digital technologies during the COVID-19 pandemic: experience of primary school students with disabilities
由: Lemus-Pool, María Consuelo, et al.
出版: (2024)

Assessment of digital skills proficiency in the training process of bachelor's degree students: perception of academics in the education area at UAT.
由: Ruiz Olivares, Noel, et al.
出版: (2023)

transition between physical marketing commerce into online marketing commerce plus the implementation of the shopping experience during the COVID-19
由: Villegas Garza, Anabel Sofía
出版: (2021)

Cannot write session to /tmp/vufind_sessions/sess_i0fukie6hc79fmse7r5i5rstn3