The relationship between service quality, customer satisfaction, and customer loyalty: A case study of a trading company in Mexico
Service quality is considered an alternative for companies to obtain a competitive and sustainable advantage in a globalized economic environment. Small and medium-sized enterprises must offer a higher quality of service than large companies, and thus obtain customer preference. The objective of thi...
Gespeichert in:
| Hauptverfasser: | , , , |
|---|---|
| Format: | Online |
| Sprache: | spa |
| Veröffentlicht: |
Universidad Autónoma de Tamaulipas
2021
|
| Online Zugang: | https://revistaciencia.uat.edu.mx/index.php/CienciaUAT/article/view/1369 |
| Tags: |
Tag hinzufügen
Keine Tags, Fügen Sie den ersten Tag hinzu!
|
